Call for Proposals: SCA Lecture Series at 2026 World of Coffee Tradeshows

About SCA Lectures

SCA Lectures are educational presentations given by respected experts who inspire, educate, and motivate coffee professionals. Lecturers and panelists should strive to help audience members expand their knowledge in one (or more) of the following key subject areas: business, science, or sustainability. The most popular lectures offer practical approaches to addressing challenges and opportunities faced by specialty coffee industry actors.

Proposals that demonstrate experience with and relevance to SCA trade show audiences will be given priority in the evaluation process. In recent years, the lecture program has become highly competitive – for example, in 2025 the association received more than 130 proposals for 24 lecture slots at World of Coffee in Geneva – and sometimes proposals on interesting topics, with qualified speakers, get rejected because they do not align with the interests of the audience. Please scroll to the bottom of the page for examples of successful and popular lecture titles and descriptions from previous years.

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Timeline

November 3, 2025

Submissions Deadline for World of Coffee Dubai 2026
Early Decision Submissions Deadline for World of Coffee San Diego 2026 and World of Coffee Brussels 2026

December 1, 2025

Submissions Deadline for World of Coffee San Diego 2026

December 2025

Early Decision Acceptances Sent for World of Coffee San Diego 2026 and World of Coffee Brussels 2026

February 2, 2026

Submissions Deadline for World of Coffee Bangkok 2026 and World of Coffee Brussels 2026

February 2026

Acceptances Sent for World of Coffee San Diego 2026

April 2026

Acceptances Sent for World of Coffee Brussels 2026

May 4, 2026

Submissions Deadline for World of Coffee Panama 2026

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Important to remember:

  • Speakers may submit multiple proposals but will be limited to participating in a maximum of two (2) lectures or panels per event.

  • Marketing and promotion of commercial products or services is strictly prohibited. The intent of the program is to provide quality lectures focused on educational content, free from commercial influence or bias. Also, all lecture presentations and materials must adhere to the SCA house rules, particularly that materials should not violate anyone else’s intellectual property rights or include any language that expressly or implicitly identifies individuals, companies, or other organizations as objects of criticism (defamation). We also strongly recommend that presenters and panelists follow the style guide outlined for speakers and presentations, especially if you are speaking about coffee price or people.

  • Speakers will be asked to create a visual presentation that is appropriate for the session (i.e., PowerPoint, Prezi, Keynote).

  • Once confirmed, speakers are required to be present at the event where they have agreed to present.

  • Speakers are responsible for bringing their own device (laptop, tablet, etc.) to share their presentation.

  • Some presentations may be recorded onsite as a part of the SCA’s lecture series partnership with the Coffee Knowledge Hub for later release on their platform.

  • Selection Process: Each proposal is individually read and rated by the SCA lectures team. Ratings are based on such factors as (but not limited to) speaker credentials, subject relevance, originality, and learning objectives. Those with the highest aggregated ranking within the corresponding category will be accepted to fill a limited number of lecture slots. Time slots will be assigned by the lectures team and communicated with decision notifications.

  • Upon submitting your proposal, you should also receive an email from Airtable with a copy of the information you've shared with us here. This email will be sent from Airtable Automations noreply+automations@airtableemail.com on behalf of lectures@sca.coffee, and we strongly recommend that you ensure you can receive emails from both these addresses (i.e., they aren't blocked by any filters).

  • Decision notifications will be sent out via email to the designated primary contact at least 90 days before the event(s) selected during the proposal process.